hello@hokoagency.com+971 50 181 0528

Our services

Moving you forward.

Our goal is to form an emotional connection between audience and brand. It takes many forms and channels, all with one objective: drive action, inspire engagement and build long-term relationships.

Polo match in front of Marina Bay Sands, Singapore

Rights holdings & franchises

HOKO owns and operates its own IP and franchise concepts, as well as for other clients in territories worldwide.

  • Creation of IP concepts
  • Strategic activation of rights and intellectual property
  • Evaluation of assets and platforms: legal protection, market share, barriers to entry, profitability, growth and technology
  • Audience data and consumer reach
  • Commercials and revenue generation
Museum of the Future and OKX launch

Consultancy

HOKO advises businesses in culture, sports and entertainment on how to create, develop and financially grow their IP, concepts or events, and resolves pressing strategic, financial and operational issues.

Our clients span blue-chip corporations, IP owners, sports teams, media partners, content distributors, promoters, venue operators and service providers. Questions we solve:

Fan segmentation and lifecycle management

How do we maximise the engagement and spend of our current fan base and cultivate the next generation of fans?

Direct-to-consumer digital strategy

How do we build meaningful direct digital, social and mobile relationships with fans alongside traditional linear rights, and price and package our DTC services?

International go-to-market

How do we reach, engage and monetise fan bases outside our home markets?

Live event revenue and fan experience

How do we drive attendance, per-caps and overall fan experience at our IP concepts, events and facilities?

Rights value maximisation

What are our IP, concepts, events and rights worth? Who are the potential bidders, how willing are they to pay, and how do we strengthen our bargaining position?

Guests at Yas Marina race day

Event management

End-to-end project management and production for events, exhibitions, brand activations, award shows, gala dinners and media events, trusted by major brands for over 10 years.

  • Project management & administration
  • Financial management
  • Programme development
  • Event branding, marketing and communication
  • Sponsorship support and fulfilment
  • Ticketing
  • Logistics, production and on-site management
  • Post-event evaluation
Fireworks over the Singapore F1 circuit

Let's create something extraordinary.

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